What is the best way to generate great articles for your content marketing efforts?
In my humble opinion, it’s to answer an e-mail question! I get questions and consultation requests all day long, every day in my inbox. Whether short or long, I reply with a response that speaks to my expertise in my industry—something you probably do all the time as well! Simply focus on your target market’s pain points and a typical question he/she would ask (or better yet, what this person would perform an internet search for) and off you go.
What was this morning’s inbox question I answered? Why, it was “What do you think is the best way to create content for my blog?” Go figure!
So the next time you are fumbling around looking for something to write, just search your inbox. Chances are, you just wrote a little blog article a few days ago, filled with great content, and you didn’t even know it!
UPDATE—Here are even more great ways to come up with content for your blog: 5 Blog Post Ideas to Bring Variety to Your Content
Have an even better way to generate blog content?
Let me know in the comments below because I’m always on the lookout—just like you!