I’ve been building custom websites with shopping cart functionality for years. Two of my favorite platforms are WordPress and Shopify. Here’s some info on the pros and cons of both for selling online! In a nutshell, WordPress (WP) is an open-source platform, meaning it’s up to the user (you, or someone you hire, such as m.e.) to maintain…
As a web designer, I frequently receive headshot photos and other bio images to place on “about us” or “our team” web pages. More often than not, these are taken with someone’s mobile device, and the quality is, well… crappy. This is not due to the quality of the camera—because let’s face it, cell phone…
Google has modified their search algorithm again and in view of their big update on April 21 (see links below), this will impact all websites that aren’t mobile-friendly. You can check your website by putting your URL through a Google Mobile-Friendly Test and check whether your website is ready to face Google’s update: » Check…
This article is from a “how-to” seminar for small business owners and prospective business owners who have not used WordPress before. The goal of the seminar was to teach participants how to use and navigate WordPress—from understanding web hosting options, to choosing a theme, to inserting text and images, and even using WordPress as a…
In the web/app/software development world, a traditional “user story” is composed of several statements in which deliverables portray “As a <type of user>, I want <some goal> so that <some reason>.” In other words, what a user wishes to accomplish and why. Likewise, for design and layout purposes, I like to develop what I call…
Matt Everley is an independent design & branding consultant in Hickory, NC and has over 20 solid years of experience in graphic communication, web design and brand development.